Canalys: competition in the Chinese smartphone market has never been greater
Xiaomi Company has regained the title of largest manufacturer of smartphones in China, received 15.9% of the local market in the II quarter of 2015. However, the company is unlikely to calm down and rest on our laurels, because just breathing in the back Xiaomi Huawei, to increase deliveries by 48% and managed to grab 15.7% of the smartphone market of China.
According to estimates Canalys, Apple’s had to settle for third place ranking of the largest manufacturers of smartphones in China. And after it settled Samsung and Vivo. At the same time, analysts note an unusually high level of competition among the major brands for the lead in the Chinese market.
“Huawei was marked by the highest volume of shipments of smartphones in its history without sacrificing margin or profitability. Apple and Samsung have increased their sales in the Chinese market is rapidly mastering the distribution channels through flagship stores and small and medium-sized mobile retailers respectively,” – analysts said the company, adding that in these circumstances, Xiaomi will be very difficult to keep its leading position.